Institute of Art Design + Technology Dún Laoghaire
Ireland’s campus for the Creative Industries
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Stacey O’Carroll 

BA [Hons] Visual Communication Design

Hello! I’m Stacey O’Carroll, a designer who aims to solve problems with user centered solutions. My primary focus is branding, UX/UI, interactive design and storytelling. I enjoy incorporating illustration, image-making and motion throughout my process. My experience growing up in the countryside has undoubtedly influenced projects throughout my degree as I have worked with themes of sustainability and preservation. I have recently been awarded the George Moore Scholarship to study Information Experience Design (M.S.) at Pratt Institute in New York this Autumn.

Application interface showing your forest space and latest updates from your community
Creating an account and seeing what spaces and community suit you
Outdoor campaign in city spaces
Social media posts
Application onboarding and maintaining your forest space (audio on to hear the space)
Community space in the application allowing for interaction with posts, events and reviews
Website walkthrough (audio on to hear the space)
Entrance to partaking forests with information about the trails and checkpoints in the space
Stationary set and badges
Exhibition stand with immersive video display
Native

Ireland is the land of green fields, rolling hills and natural wonders but we need to continue creating these spaces. The Irish government sets a target of planting 20,000 acres of forests annually and only reached 25% of their goal in 2020. Native aims to make the public planting of forests more accessible and provide an online space for the forestry community to grow. Farmers and landowners contribute spaces and knowledge and work with members who contribute their time. Native reinvents the process of planting by uniting likeminded individuals to help reach Ireland's planting goals. The forest owners can see the space in real-time, visualise the positive impacts on carbon capturing and listen to the variety of species that inhabit the space. All data is collected by the community and visitors to the spaces. The members can check in on their forests from afar and benefit from shared expertise.


‘Ireland’s Hidden Army’ Banshee, Bread and Roses and the Irish Women’s Liberation movement in the 1970s.

On the fiftieth anniversary of the launch of the Irish Women’s Liberation Movement my thesis examines and discuses the use of publications and magazines in the exponential growth of the Irishwomen’s United (IWU) organisation from 1975 to 1977. An analysis of publications Banshee and Bread and Roses produced by separate feminist groups seeks to determine the approaches to societal reform in the shadow of conservative Ireland and the introduction of activist conversations in Irish society through illustration and print design. The magazine covers discuss topics including contraception and the marriage bar, they provide an examination of the expectations of women and the efforts the Catholic Church went to preserve traditional Ireland. The main body of my dissertation research has been collected through the Attic Press/Róisín Conroy Archive in University College Cork, a collection of Irish Women’s movement activism and ephemera ranging from the 1963 to 1991.

Visual Communication Design
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