Institute of Art Design + Technology Dún Laoghaire
Ireland’s campus for the Creative Industries
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Caitriona Brennan 

BA [Hons] Visual Communication Design

Hiya, I'm Caitriona, a graphic designer from Dublin. I love experimental image making and spatial design. I like to base my work around big concepts and holistic experiences. While studying at IADT I've had the privilege to participate in the Digital Mythologies design workshop in ASP Katowice, Poland, as well as an internship with A Visual Agency in Glasgow. These experiences, along with my work as student ambassador, have made me love meeting and working with new people, in new environments. This has influenced my human-centered approach to projects.

'dabble' is a framework designed to facilitate the learning of life skills for young adults in third level education. dabble focuses on the most basic life skills, and takes away the fear and embarrassment that may come with learning them as an adult. The skills are taught in on-campus, student-led classes adapted to the needs and facilities of the college.
When a college adopts the 'dabble' framework and begins rolling out classes on campus, they can use modular 3D shapes to adapt any space into a 'dabble' classroom.
Adaptable way-finding can be used on any campus to direct student to the 'dabble' spaces and to give dabble a presence on campus.
'dabble' timetables are displayed around the college campus, which gives the classes an open feel and makes them less intimidating to those new to the college.
Each 'dabble' college has an online presence introducing mentors and advertising events and classes. This is also a way for students to engage with dabble, share it with friends, and have input into the classes offered.
Students can collect badges for each new skill they learn through 'dabble' classes, bringing a bit of nostalgia to the learning process.
'dabble'; skills for life

'dabble' is a framework designed to facilitate the learning of life skills for young adults in third level education. The framework allows colleges and other third level institutions to work alongside student mentors to facilitate on-campus, peer-to-peer learning. 'dabble' creates space for easy to access and easy going learning, adaptable to every student and every campus.


Thesis: “People Make Glasgow”: How housing protests and promotional campaigns represent Glasgow (1915 - 1990)

This thesis analyses how the reputation of the city has been heavily influenced by the housing structures that shape Glasgow. It uses public housing from the nineteenth century into the latter decades of the twentieth century as a contextual backdrop to study how the city is depicted in community-led housing protests, as well as council-led publicity campaigns. Many Glasgow residents experienced poor living conditions, lack of infrastructure, and constant surveillance in the housing provided by Glasgow City Council. The stratified housing allocations created communities that were underserviced, isolated, and homogeneous. This all culminated in protests and campaigns spearheaded by these tenants, who worked within their communities to fight against the conditions imposed upon them. Meanwhile, the city was launching their own campaigns that were fighting against the negative perceptions of Glasgow, and similarly to the tenants’ protests, attempted to improve Glasgow; albeit from a different perspective. This thesis compares how these two different representations of the city use imagery and messaging to portray Glasgow, and how they each impact the other. It also questions the reasons behind the campaigns, the goals they wish to achieve, and their success.

Visual Communication Design
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