Hi! I'm Fionn, a soon to be graphic design graduate, with a passion for UX Design, identity design, critical thinking and design strategy. I may not take myself too seriously, but I'm serious about using design as a tool for making a difference in the world. I'm excited to be a part of a community of designers who share that vision and to continue honing my skills and exploring new ways to make a positive impact through design.
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A Comparative Study of Three Key Manifestos at Different Points in Time that explores the evolution of design manifestos and their role in shaping the design industry. The thesis primarily focuses on three prominent manifestos - "Manifesto of the Staatliche Bauhaus" by Walter Gropius, "First Things First" by Ken Garland, and "A Designer's Art" by Paul Rand
The thesis traces the historical context of each manifesto and its underlying ideological framework, and then evaluates the ways in which each manifesto has contributed to the legitimisation, canonisation, and professionalisation within the design industry. Through a comparative analysis of these manifestos, the thesis aims to identify the key themes and strategies used by designers to establish their profession as a legitimate and respected field of practice.
Ultimately, the thesis argues that design manifestos are a key historical tool used to shape the identity and direction of the design industry, and that an understanding of their historical and theoretical underpinnings is essential for designers seeking to engage in meaningful and transformative design practices.